Privacy Policy
Last updated: May 11, 2026
Lotsvia Digital ("we", "us", "our") operates SmartLinker.lotsvia.com (the "Site") and provides the SmartLinker Pro WordPress plugin (the "Plugin"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site and make purchases.
1. Information We Collect
1.1 Information You Provide Directly
- Purchase Information: When you buy a plan, we collect your name, email address, and payment details (processed securely by Stripe — we never store your full card number).
- License Activation: When you activate your license, we receive your WordPress site URL to associate with your license.
- Support Requests: When you contact us, we receive your name, email, and any information you choose to provide.
1.2 Information Collected Automatically
- Log Data: IP address, browser type, pages visited, time and date of visit, time spent on pages.
- Cookies: Session cookies for the shopping cart, persistent cookies for preferences. See our Cookie Policy for details.
- Usage Analytics: Aggregate, anonymised statistics about how visitors use the Site.
2. How We Use Your Information
- To process and fulfil your purchase and deliver license keys
- To send transactional emails (purchase confirmation, license key, renewal reminders)
- To validate and manage license activations
- To provide customer support
- To send product updates and changelogs (you may opt out at any time)
- To comply with legal obligations
- To prevent fraud and abuse
3. Legal Basis for Processing (GDPR)
If you are in the European Economic Area, we process your personal data on the following legal bases:
- Contractual necessity: Processing needed to fulfil your purchase and deliver the Plugin.
- Legitimate interests: Fraud prevention, security, improving our services.
- Consent: Marketing communications (you may withdraw consent at any time).
- Legal obligation: Where required by applicable law.
4. Sharing Your Information
We do not sell your personal data. We share data only with:
- Stripe Inc.: Payment processing. Stripe’s privacy policy: stripe.com/privacy
- Email service provider: Transactional email delivery (e.g. Mailchimp or SendGrid).
- Legal authorities: Where required by law or court order.
5. Data Retention
We retain your purchase and license data for 7 years for accounting and legal purposes. You may request deletion of personal data not required for legal compliance.
6. Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data ("right to be forgotten")
- Object to or restrict processing
- Data portability
- Lodge a complaint with your local supervisory authority
To exercise any right, email us at legal@smartlinker.lotsvia.com.
7. Security
We use industry-standard security measures including SSL/TLS encryption, secure password hashing, and limited access controls. No method of transmission over the internet is 100% secure.
8. Children’s Privacy
Our Site is not directed at children under 13. We do not knowingly collect data from children.
9. Changes to This Policy
We may update this Policy. We will notify you of significant changes by email or by prominently posting a notice on the Site.
10. Contact
Lotsvia Digital
Email: legal@smartlinker.lotsvia.com
Site: SmartLinker.lotsvia.com
